Remarks as Prepared for
H. Lee Scott, Jr.
CEO and President of Wal-Mart Stores, Inc.
“
Sustainability 360: Doing Good, Better, Together”
Lecture to the Prince of Wales’s Business & the Environment
Programme
Feb 1, 2007
Your Royal Highness, Secretary of State, lords, ladies and gentlemen:
Delivering this lecture is a privilege not only for me, but
for the entire Wal-Mart and
ASDA family.
Quite frankly, at Wal-Mart, we are thrilled whenever we can
talk about what we are
doing and learning in the area of sustainability.
Forgive the jargon, but we think sustainability is “cool.”
That is why we are especially honored to speak
about this issue at the invitation of the
Prince of Wales.
He was a leader in sustainability long before sustainability
was “cool.”
He has been making the business case for sustainability
for decades -- whether it is his
organic farm, his recent accounting project, or this very program.
It is remarkable to think that the Prince commissioned the Business & the
Environment
Programme from Cambridge University nearly 15 years ago.
It is now rightly regarded as the best of its kind anywhere in
the world.
Your Royal Highness, we know that compared to
you Wal-Mart is relatively new at
sustainability.
We know that we have a lot to learn and a lot of work to do.
But we are grateful for the opportunity to share
our progress before such a distinguished
group of leaders.
And above all, we are grateful for the inspiration
that your leadership has provided us
throughout our own journey.
In December, when the Prince of Wales launched
his Accounting for Sustainability
program, he talked about the evolution of sustainability in the
public arena.
He said: “What we are doing to our environment
is the subject of increasingly urgent and
mainstream debate. It is not a moment too soon.”
At Wal-Mart, we have come to see sustainability in the very same
way.
Whether it is the world’s rapidly growing
population or the worsening problem of global
warming, we see the need for sustainable business practices as
increasingly urgent.
And perhaps more than anything else, we see sustainability as
mainstream.
Every week 176 million customers shop our stores in 14 countries
around this world.
And no matter where they are from or what they
are looking for, the majority of those
customers are working men and women.
They care about quality merchandise and a good
shopping experience -- which we give
them.
But across the board, they care about and need unbeatable prices.
These are men and women who don’t have the luxury of want.
They need the most value for their hard earned money.
To a Wal-Mart customer, saving a dollar … or a pound … or
a peso means something.
It means a parent can send their daughter to
school with crayons, a backpack and clothes
that are just as good as the other kids’.
It means a parent can put quality meat and fresh vegetables on
the kitchen table at night.
And as we see in America with our $4 prescription
drug program, it means a senior
citizen doesn’t have to split pills in two -- but can take
the medicines she needs to live a
full and healthy life.
This is the value that our customers find every day in our stores.
And when it comes to sustainability, we want to deliver that
same value.
We believe working families should not have
to choose between a product they can
afford and a sustainable product.
We want our merchandise to be both affordable and sustainable.
Because when it is, we empower our customers to make the right
decisions.
We empower the men and women of Breck Road in
Liverpool, or the Warehouse District
in New Orleans, or Chiapas in Mexico to do the right thing.
To buy compact fluorescent light bulbs, organic milk and sustainably-harvested
fish.
To do the right thing for themselves and their
families, but also for humanity and this
planet.
At Wal-Mart, this is how we view sustainability.
It’s a view that takes in our entire company
-- our customer base, our supplier base, our
associates, the products on our shelves, the communities that
we serve.
It’s not just about reducing our environmental footprint.
And it’s not just about having
our house in perfect order before we can be bold.
It’s about stepping out -- even without
all the answers -- and aggressively promoting
sustainability among all the stakeholders of our company.
We are calling this approach “Sustainability 360.”
And we believe every business can look at sustainability in this
way.
In fact, in light of current environmental trends, we believe
they will and soon.
After all, what holds the most value for our
businesses and the most promise for our
planet:
•
Is it one company doing everything a sustainable business should
do -- and doing
it perfectly -- but only within its own four walls?
•
Or is it helping thousands of suppliers, millions of associates,
and tens of
millions of customers make billions of individual decisions
that sustain
themselves, their communities and, in turn, the Earth?
I believe each of us can travel down multiple
paths in our individual journeys toward
sustainability.
But no matter which path we take, we all have
a responsibility to start the journey.
It is the responsibility of every corporation to be more
sustainable.
Today I would like to talk with you about the
six paths we are taking at Wal-Mart as part
of “Sustainability 360.”
Wal-Mart has always been driven by a singular
purpose -- to save people money so that
they can lead better lives.
In order to do that -- to deliver Everyday Low
Prices -- you have to pursue Everyday Low
Costs.
You have to drive costs out of the system, so
that you can pass those savings and the best
prices on to your customers.
More than a decade ago, we discovered the potential for conservation
to reduce costs.
Our initial steps included a daylight harvesting
program and building environmental
stores.
But that was just the beginning.
I never imagined -- and I don’t think
anyone at Wal-Mart did -- the many paths we would
be on today.
We really started to get serious about sustainability,
as we know it, about a year and a
half ago.
We had done a lot of work leading up to that point.
We had called on the advice, expertise and generosity
of a lot of environmental NGOs
and leaders.
And they were incredibly helpful.
But there was one event that pushed us from
a learning process into taking more
aggressive action.
I am sure many of you saw and remember the desperate images
of Hurricane Katrina:
That is the first path we set out on -- our environmental footprint
and our products.
And so far, we have been very pleased with our progress.
Right here in the U.K., we believe ASDA -- which
has been leading on sustainability for
some time -- will send zero waste to landfills by
2010.
That will keep 245,000 tons of waste from entering
U.K. landfills every year.
And just the other day in Kansas City, Missouri,
Wal-Mart opened our next generation of
environmental experimental stores.
This is our first high-efficiency prototype
in the U.S., and it uses about 20 percent less
energy than the already efficient Wal-Mart stores
being built today.
And when it comes to products, we are taking a hard
look at what is on our shelves.
This led us to work with one supplier to reduce
the packaging on our Kid Connection line
of toys.
As a result, we now need 497 fewer containers
to ship the same number of items. This
will save us $2.4 million a year in shipping costs.
But equally as important, it will save 3,800
trees and 1,000 barrels of oil per year.
That’s just one supplier, just one product line, and just
255 items.
Our company has more than 60,000 suppliers worldwide
and the typical Supercenter in
the U.S. stocks 142,000 items on its shelves.
The typical ASDA store stocks 40,000 items on its
shelves.
As we headed down this first path in our sustainability
journey and started to see these
results, we really got excited.
And the possibilities started to open up.
We began looking beyond our environmental footprint
and our products and taking a
much more holistic view of sustainability.
That leads me to our second path -- suppliers.
We are working with our suppliers to make our products
more sustainable.
But we are also helping them become more sustainable
businesses in their own right.
A few months ago, we announced an effort to measure
the ability of our suppliers to
reduce packaging and conserve natural resources.
Our goal is a five percent reduction in overall packaging
by 2013.
Again, think about the multiplier effect of more
than 60,000 suppliers around the world.
The impact of this packaging effort will be
equal to removing 213,000 trucks from the
road, and saving about 324,000 tons of coal and 67
million gallons of diesel fuel per
year.
This is great for the environment. But there’s
also a business advantage -- and a pretty
big one.
We believe this effort could save the global
supply chain nearly $11 billion. Our supply
chain alone could save $3.4 billon.
And you will be happy to know that ASDA has already
stepped up.
In the U.K., we recently announced that we will
reduce packaging on food by 25 percent
by the end of next year.
There are other opportunities with our suppliers
beyond packaging.
This year, our company will launch a new ethical
sourcing initiative.
Our goal is to build more long-term and sustainable
partnerships with our suppliers'
factories and the communities they operate in.
Where we have been able to do that, we have seen
some great results.
For instance, we were buying from a candy factory
in Brazil that just did not have a good
system in place for processing, recycling and disposing
waste.
So our auditors sat down with the factory’s
management, explained that sustainability can
be profitable, and made recommendations.
These managers were skeptical, but they took on the
challenge.
The next time we visited the factory, we saw a new
waste management program.
And you know what? The factory managers proudly
reported that their new program was
generating $6,500 per year in new profits.
At Wal-Mart, we already have a team of 200 people
dedicated to ethical sourcing.
We are going to invest more in that team because
we see a real and meaningful
opportunity.
Perhaps the most far-reaching opportunity with
our suppliers is a simple idea with
potentially profound consequences.
Just think about this: What if we worked with
our suppliers to take non-renewable energy
off our shelves and out of the lives of our customers.
We could create metrics and share best practices
so our suppliers could make products
that rely less and less on carbon-based energy.
I have asked the leadership of Wal-Mart to start
thinking about this idea in a very serious
way.
And we are doing that through a new program we are
calling “Global
Innovation
Projects.”
So why are we focusing so much on suppliers?
Because we think there is real potential here
to do the right thing not only for our
business and for our suppliers, but also for our
customers and the environment.
The fact is our businesses can have a positive
impact well beyond the communities where
we traditionally do business.
And that is the third path we have taken at Wal-Mart
-- the community.
As businesses, we can go further -- to places
where we may have no connection other
than a simple bond of humanity.
We should look to these places and ask: Can
we be profitable here and, in the process,
help more people and communities build a sustainable
future?
Under the leadership of Andy Bond, ASDA asked
this question. And they came up with
what I think is a compelling answer.
At Wal-Mart, we are very proud that ASDA has
shown for a number of years its
commitment to supporting local communities through
local sourcing.
This started with support for farmers in the Lake
District during the foot and mouth crisis.
But since then, ASDA has rolled out a market-leading
program.
We now have 3,000 locally sourced products delivered
to our stores mainly from ten
local hubs.
And to service these hubs, we work with 300
local suppliers -- in addition to our fruit and
vegetable suppliers.
This is great for local communities.
Every single store has access to a locally produced
product.
In Cornwall, for example, Roddars clotted cream outsells
ASDA brand clotted cream 50
to 1.
But it is also good for our business -- which revolves
around customers.
More than 60 percent of our U.K. customers say
they want to be able to put locally
sourced products in their baskets.
That is why ASDA will open another five local sourcing
hubs by the end of this year.
The fact is that all of our companies can “do well while
doing good.”
And individuals deserve that opportunity too
That’s the fourth path of our journey -- making sustainability
affordable and accessible
to customers.
At Wal-Mart, we want sustainability to be another
way we can save people money so
they can lead a better life.
That can be done. It can be done on a large scale.
And there is tremendous potential in doing it
-- to be profitable, to help people and to
sustain our planet.
Let me give you an example of this right here in
the U.K. It’s
an everyday product in
every sense of the word.
At ASDA, we have the somewhat dubious distinction
of having the best quality private
label brand of bathroom tissue -- or, as you call
it, loo roll -- in the U.K.
We currently sell about 250 million rolls of it per
year.
Now most of us do not think about bathroom tissue
in the same way we think about
recycling paper or making furniture from sustainably
harvested wood.
But we should. It takes a lot of trees to make
all those rolls of bathroom tissue.
So we asked ourselves: What if we manufactured
our bathroom tissue out of sustainably
harvested wood?
Over the last two years, our supplier has worked
closely with the Forestry Stewardship
Council, which is the stamp of approval for sustainable
forestry.
This work culminated just last month in the relaunch
of ASDA’s
bathroom tissue.
Now 45 percent of the fiber used to make our
bathroom tissue is sourced from a FSC
certified plantation in Brazil.
Our goal is to encourage other forest and plantation
owners to become certified by the
FSC.
Eventually, we want to use only sustainable
timber and pulp-based products to
manufacture our brands.
But here is the best part of the story: shifting
to sustainable timber has not added one
single penny to the price of our tissue.
It was a great value before -- and by being
a socially responsible product -- it is an even
better value to our customers in the U.K.
They are able to make an affordable purchase
and a sustainable purchase at the same
time.
I believe we all have an opportunity to approach
sustainability this way -- to increase the
acceptance and prevalence -- and drive down the cost
-- of sustainable practices.
I have talked about sustainability with suppliers,
communities and customers.
But there is another critical stakeholder.
And it is our fifth path -- your employees --
or at Wal-Mart, our associates, and at
ASDA, our colleagues.
When I first started to learn about sustainability,
it certainly interested me.
But pretty soon it started to excite me -- just
like it has excited a lot of other Wal-Mart
associates.
Sustainability has caught on throughout our company.
It has become an integral part of the Wal-Mart culture.
It has even become a recruiting and retention tool.
Our young managers view our focus on sustainability
as a higher calling.
I believe we owe all of our people this opportunity
-- which is why we have launched
Personal Sustainability Practices or PSPs for all
Wal-Mart associates.
PSPs will help our associates understand that
sustainability is part of our business culture,
and that they as individuals can make a difference
in our company.
Let me just give you an example of the potential
we see for engaging our associates in
sustainability.
After Katrina, we made it a priority to roll
back the prices of compact fluorescent light
bulbs and promote them in our stores.
Our associates took that mission to heart -- associates
like Cheryl Molinares.
Cheryl is a Wal-Mart associate from Ionia, Minnesota.
Last March, she sent us a note in Bentonville.
She said that her grandmother owns a motel in
Ionia. And that they talked about the new
light bulbs and how much money they can save her.
Cheryl wrote: “My grandmother told me
she would take the Wal-Mart challenge herself
by buying one light bulb a day until her house and
the motel had a light bulb in every
room. Counting today, she has purchased 15 light
bulbs."
Last month, we checked up on Cheryl.
She said her grandmother has replaced every
bulb in her motel and her house. And listen
to this: according to Cheryl her grandmother has
cut her monthly electrical bills by 85
percent.
At Wal-Mart, we are depending a lot on the enthusiasm
of associates like Cheryl.
ASDA has committed to boosting the sales of
energy-efficient bulbs here in the UK. And
in the U.S., we recently set a goal to sell 100 million
compact fluorescent light bulbs by
the end of this year.
If we achieve this goal -- and we have some
outstanding partners to help us -- we will
save consumers a total of $3 billion in electrical
costs over the life of the bulbs.
We will also prevent 20 million metric tons
of greenhouse gases from entering our
atmosphere, which is equal to taking 700,000 cars
off the road.
As Cheryl has shown us, our people - your people
- can make the difference with
sustainability.
Let me now turn to our final path, and one that
I think is truly remarkable -- the potential
to create new markets for sustainability.
I would like to illustrate this through a story about
light emitting diodes or LEDs.
As you probably know, LED lights last longer,
produce less heat, contain no mercury,
and use significantly less energy than other types
of lights.
At Wal-Mart, lighting accounts for about one-third
of our energy costs. And a portion of
that cost comes from lighting our refrigerator cases.
Over the last three years, we have invested
about $17 million in developing an LED
lighting system for our refrigerator cases.
GE has been a key partner in this effort.
Last November, we announced that we will outfit
refrigerator cases in more than 500 of
our stores with the new system.
This will save us about $13 million per year
and reduce our carbon dioxide emissions by
63 million pounds - in weight.
That’s exciting. But the greatest potential is in creating
a new market for LED lighting.
Tens of thousands of grocery stores and other
retailers will be able to take advantage of
this new technology.
So multiply the cost savings. Multiply the savings
in carbon dioxide emissions. And just
think about the impact on our economy and the environment.
There are other examples, such as our commitment
to organic cotton.
Cotton farmers can now invest in organic farming
because they have the certainty and
stability of a major buyer.
Through leadership and purchasing power, all
of us can create new markets for sustainable products and services.
We can drive innovation. We can build acceptance.
All we need is the will to step out
and make the difference.
Sustainability is a new journey for Wal-Mart, and
we know it is going to be a long
journey.
There are leaders and businesses in this room
that have been working on sustainability for
a decade or more.
Even within my own company, ASDA has been working
on sustainability for much
longer than our U.S. business.
So on our journey to becoming a more sustainable
business, we want to learn from you.
We want to work with you.
We want to do good … better … together.
And that's what our six paths and “Sustainability 360” are
all about.
Doing the right thing.
Doing better for our customers, our companies and
for our planet.
And doing it together.
We all have an opportunity to be more sustainable.
But even more, we have a
responsibility.
We need to be sustainable companies and countries
made up of people who live
sustainable lives.
If we do that, if we do it throughout the coming
decades, I believe we will make
sustainability… sustainable.
And this generation will leave a healthier humanity
and a healthier planet to future
generations.
Your Royal Highness, Secretary of State, lords,
ladies and gentlemen.
Thank you for your attention.